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February 19, 2026

February Meetup (19/02/2026)

6.00pm - 8.30pm
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PwC

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Free
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The Future of Experience

We’re delighted to invite you to an over event on The Future of Experience; exploring how experiences are being reshaped across physical environments, digital platforms, and AI-enabled interactions, and what this means for organisations designing for growth, trust and relevance.

As customer, employee and partner expectations continue to evolve, experience is no longer a design discipline alone. It is a strategic lever influencing brand, operating models, technology investment, and competitive advantage. This session will examine the forces transforming modern experiences, from emerging technologies to changing human behaviours, and how organisations and individuals can respond with clarity and intent.

Delivered in partnership with PwC, Natter, The University of Manchester, and They Do, this event brings together perspectives from industry, academia and innovation, grounded in research, real-world application and forward-looking insight.

You’ll hear an initial keynote covering PwC's latest Growth through Experience research, followed by a panel discussion exploring the opportunities, risks and decisions facing leaders as experience becomes increasingly connected, intelligent and adaptive.

Whether you work in customer, digital, technology, marketing, operations or transformation, this event will offer fresh thinking, practical insight and inspiration to help you shape experiences that deliver lasting value, today and into the future.

Agenda

17:30 - 18:00
Arrival & Networking


18:00 - 18:10
Welcome

18:10 - 18:30
Growth Through Experience Keynote - Jack Roberts, PwC
The evolution of user expectations and driving growth through experience, and what that means and differs across different industries.


18:30 - 18:55
BREAK


18:55 - 19:55
Panel with Q&A



Panelists:

- Kirstie Wilson (PwC)
- Paul Wilshaw (Designed for humans)
- Jochem van der Veer (TheyDo)
- John Walker (UoM)

19:55 - 20:00
Wrap Up